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Three Simple Things to Focus on For Business Success

Focus and simplify your efforts with the three most powerful business goals.


Every business is unique; yet, what I have learned modeling the success of many  business owners, entrepreneurs’, doctors and real estate agents is that business goals basically boil down to three categories. As you plan the future of your business, focus your efforts by determining which of the following areas you are trying to improve upon.


  • Productivity. Every business  wants to improve productivity.  Getting the best results in the least amount of time.  This is how you know you’re improving your business.
  • Profitability. This is how you keep score.  How much money you make, and how much do you keep and use personally.
  • Predictability. As you create value for clients and customers, you get paid for this value. Being able to control and predict the experience your clients have with your business is critical.

When you have a predictable business you can project your future.  Productivity allows you the means, resources, and the opportunities to plan much farther ahead.  Many business owners can’t see any further than today and what their  financial statement tells them.  The most successful business owners know where they are going and know where they will be one year, two years, five years and more ahead.  Planning and investing for the future.

Question: Are you focusing on productivity, profitability and the predictability of your business or are you just trying to survive today?

  • http://www.nextlevelblogger.com Christian Russell

    I find planning to be crucial. To play the devil's advocate though, I think a lot of new business owners get stuck in the planning stage. It's easy to get frozen in an analysis mindset, always thinking about what's going to happen down the road, how to perfect your systems and have the perfect strategy. In the meantime, real opportunity exists only in the present.

    The most important question you can ask yourself is "how can I best help my customers and clients RIGHT NOW?" By consistently asking yourself this question and acting on it in the present, you can take advantage of present opportunities and not let them slip by while you worry about the future. If you take care of the present, the future takes care of itself. This doesn't cancel out the need to having a long term plan, but if you long term plan is more than a couple pages long, you're probably spending too much time on it. Thoughts?

  • http://intensedebate.com/people/johnmrowley johnmrowley

    Hey Christian. I agree with you, if you have your plan in place it makes it not only easier but more profitable to focus on your now time. And I do agree that so many people get caught in the plan. That is one of the things I cover in our coaching program. It is one thing to have a plan but quite another to implement. I know you have one foot in real estate. As you know real estate agents are given so many plans as if that one plan is the only way to succeed. You need to find the plan that you are passionate about and then be consistent with that plan. Unlike most coaching programs, when we work with real estate agents we don't just tell them to get on the phone and prospect or to work the FSBO's. We help define the plan that they will act on and then give them the tools to implement on a consistent basis. Make sense?

© 2012 John M. Rowley